What’s the best free online platform to make video ads?
Video marketing is an unquestionably valuable tool that can not only help with SEO but can also engage your audience. However, you may be unsure of which platform is ideal to use for creating these videos.
Here are some ideas for free video ad creation.
Using Microsoft Powerpoint along with a free screen recorder and a microphone, or even a simple platform such as iMovie, you can create appealing slideshow presentations that use special effects to create informative videos. Slideshow presentations are a great way to highlight everything from customer issues to the benefits of your solutions. It’s also a great way to visually present statistics that help validate your points.
Smart Phones & Webcams
If you have a smart phone or a webcam capable of high-quality video, you can even create videos this way, whether you’re talking directly to the camera to promote your business or interviewing others.
Uploading on YouTube
YouTube is still the best free video uploading platform to showcase your videos. YouTube makes it extremely easy to upload and optimize videos to reach your target audience. You also have access to millions of users, many of whom are likely interested in what you have to offer.
When to Consider Professional Video Production Companies
The one downside to making ad videos on your own for free is you may not have the time or resources to create a top-quality video that best represents your brand. However, you can easily avoid this issue if you do have the money to hire a professional video production company. Experienced producers and editors can put together excellent video presentations that accurately represent your company and can help further engage your audience.
Ultimately, the decision is up to you. If you don’t have the money to hire professional video production teams, but have the time and free tools available to create those initial video ads, you can try your hand at innovation and stand out among the competition. Otherwise, it’s ideal to work with professionals who can give you the best results. There are plenty of free video ad creation tools out there to try, but having experienced video marketers can help guarantee you get what you need.
Ben Graves is an online marketing associate at Clickx, performing various SEO tasks for clients in order to help improve their online exposure and traffic, and to help establish them as leaders in their industries. You can connect with him on LinkedIn.