How to Make Your Website User-Friendly
You are excited because you have finished designing your own website and it turned out great. You followed every step to ensure that your website is noticed and as the days went by, the traffic seemed to pick up. However, have you ever wondered if your website is user-friendly? If your website does not have a clear call for people to take action or if it is not user-friendly, you will need to reconsider a couple of things.
Nowadays, people are more willing to lose their phone service rather than their Internet connection, which clearly shows you the importance of the Internet. Therefore, you need to ensure that your website is user-friendly, so that users will keep visiting it on a regular basis and buy your products or services. People who want to create their own websites should think about creating one that is easy to navigate.
Below, you will learn a few useful tips about constructing a user-friendly website:
· User Control or Error Management
· Inform Visitors of Progress
· Utilizing Global Language
· Be Reliable
· Aesthetic Transparency
Your website’s orientation system should be akin to a road map, which should show different regions and information on your website. The orientation makes it easy for visitors to know where they are exactly while visiting your website. If you want to ensure that your website has easy navigation, you should structure your website from general to specific, which means anything that falls under the general category should be placed there, and others should be categorized accordingly.
Make sure that your website’s content is visible to the visitors. Whichever way you decide to proceed with the structure of your website, it is imperative that you guarantee the visitors know where to click to find the information that they are looking for.
One of the questions that you need to ask before you create your own website is what is the whole purpose of it? For instance, a website could be describing a company that sells cactus, so the company needs to ensure its website is based mostly on information about cactus and provides relevant information as to how to care for the plant. For example without a proper purpose to the website it might turn out that people skip it and never find your products or services, simply because it is not functional.
Although your website may not be attracting people on a regular basis, you should still consider activating the support or help section for those who want to find out more about your website.
User Control or Error Management
Avoid restricting visitors to your website. You should also avoid activating any pop-ups on your website, as it can easily irritate and annoy your visitors. This will surely stop them from visiting again.
Additionally, you need to inform visitors with reference to the progress of your website or if there is any maintenance going on. It is not advisable to leave your visitors wondering if your website is functional or not. It is imperative to use a language that is understood by everyone from all corners of the world as well, which allows the majority of people to understand what your website is about.
It is imperative that you learn everything required to ensure that your website is user-friendly. Learn as much as you can from numerous other successful websites on the Internet that offer the right techniques and methods, and utilize it with your own site.
Solomon Thimothy is the Co-founder of Clickx, a Chicago-based white label digital marketing platform. He has been in the agency space for over a decade and has helped 100s of entrepreneurs build 7 and 8 figure agencies. He helps agency owners on a 1:1 basis to scale sales and fulfillment. Follow him on twitter @sthimothy